Atlanta Bread – a bakery cafe chain based in suburban Atlanta, Sandy Springs, Georgia, in 1993, Jerry and Basil Kuvarasam. This company has been franchising since 1995. By the end of 2008, it has 110 locations in 24 states. Its headquarters is located in Smyrna, Ga.
bakery concept offers a variety of salads, sandwiches, soups, gourmet coffee, breakfast sandwiches, bagels, pastries, breads and desserts. Selection of pasta, pizza and breakfast such as French toast and omelet also provided in separate locations. The company has the most amazing food concept, and people who are interested in its version of the franchise, have the full support from education to assist in real estate. franchising offers are made only through the circular deals.
Atlanta Bread Company has two divisions, the company-owned and 167 franchise. All 169 units of the bakery, "Atlanta" distributed throughout the US, and so far none of its units does not exist in Canadian provinces and in any other foreign country. In addition, in South Carolina and North Carolina is still no operational units.
The company is registered in the following states: Georgia, Florida, Illinois, Maryland, California, Indiana, Hawaii, North Dakota, Michigan, Rhode Island, Minnesota, Wisconsin, Virginia, Oregon, District of Columbia, Alberta and Washington.
Qualifications for franchisees:
Net financial cost is significant. For franchisees also important to have a personal interview & # 39; nd and psychological profile. Also to be considered a general business experience the franchisee, industry experience and formal training.
10 years – is the extension period and the initial franchise agreement. Passive ownership is permissible; however this is not recommended. Allow franchisees to expand the area of its territory and is also on the area development agreement for one year. Contract or sub-franchising is not available.
Offer training and support of corporate personnel, aid in lease negotiations for the selection and direct financial assistance. Training will take place 7 weeks in Atlanta. T
There will be no regional, cooperative, local or national advertising, these marketing materials or other marketing support. Support, for example, evaluation of the work on the ground, central purchasing, the initial opening of the store, on-site training, regional and national meetings, inventory control and hotline 800 phones.
In order to have a franchise bakery companies Atlanta Bread Company, the required minimum cash investments – 400 000 dollars.
- Total cash investments required – $ 650, 000-1 million
- The average total amount of investments – $ 825, 000
- Minimum net worth – $ 1 million.
- The initial payment and the average franchisee – 400,000 USD
- Continues average royalty – 5%
- Media Fee – 2%
- The average number of workers needed – 34 for full operation. Part-time work is not allowed.
- The area required for the cafe – 4000-4500 square meters (preferably a shop or a separate building)
- Claims on income is not provided, and the conversion does not apply
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